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Executive Alignment
Two out of three sales organizations say that management and marketing hinder sales pursuits more than help advance them.
Isn't it time to transform to achieve revenue growth?
Can each member of your executive team state the
sales growth strategy and how they are supporting it? Does your
enterprise even have an agreed sales methodology in place?
Click here for a fact sheet on our Executive Alignment practice.
Many companies experience crippling dysfunction and misalignment
around sales. Two out of three sales organizations say that
management and marketing hinder sales pursuits more than
help them. At the same time, only one in ten sales
personnel generally make quota.
Double-digit growth requires alignment across the enterprise.
Revenue Storm works directly with your executive management
in one-on-one and group sessions to align the enterprise around
revenue acceleration.
We have three specific services that focus on executive alignment
and performance.
- Executive Working Session: Revenue Strategy Alignment™
In an intensive, transformational day-and-a-half Revenue Strategy
Alignment (RSA) session, Revenue Storm works systematically
with the executive team to identify and build consensus
around eliminating organizational drag. We facilitate dialog
between the chief sales officer and the other executive functions
essential to profitable revenue growth—from marketing
and service delivery to human resources and legal. RSA delivers
deep understanding of the revenue strategy by the entire executive
team, insights and actions to support revenue growth, and agreements
between key executives to lead necessary organizational change.
- Cross-Functional Working Session: Marketing Alignment
Your sales organization relies on your marketing organization to precondition targeted markets, accounts, and titles. Our Marketing Alignment session drives understanding of revenue strategy by the marketing team and facilitates specific marketing action items to generate salesforce success.
- Executive Coaching: Shadow Management™
Once a revenue-generating engine or transformational plan is
in place, individual executives typically benefit from one-on-one
coaching. This Shadow Management coaching helps optimize day-to-day
executive leadership around implementation and execution of
the revenue strategy, as well as closure of major pursuits.
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