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Training and Talent Management
Failed hiring and training costs $300,000 per year, per position.
How can you better manage your sales talent?
The #1 recruitment shortage: sales talent. Revenue Storm’s
talent management services accelerate profitable revenues by
helping develop your team and equipping them—from sales
manager through in-field sales—with proven, comprehensive
tools and techniques that align with your sales strategy.
We will help you
select, engage, develop, leverage, and retain
top sales talent.
Click here for a fact sheet on our Talent Management practice.
Your training is killing your sales
It is a myth that salespeople are born: they can be identified,
trained and coached. Though nearly every sales organization
employs some form of sales training, that training fails to
align with an optimum sales strategy and lacks integration with
sales talent prediction tools or effective measurement of progress.
Not surprisingly, it is common for only 10% of sales personnel
to reach their quota.
Our talent management targets measurable results within
six to eighteen months
Revenue Storm takes a comprehensive approach. We help you predict,
benchmark and track sales talent. We install effective methodologies
and tools. We take a deep dive into live sales opportunities…
real accounts… real results. We can re-launch your entire
team with the alignment, skills and reinforcement to start a
revenue generating engine.
We focus on your specific challenges
Our talent management is competency-based. We use science and
rigorous methodologies to target specific knowledge and performance
gaps in your sales organization and drive both recruitment and
development.
Some companies need an integrated methodology, while others
need specific training for a key division, or even coaching
for specific individuals. Revenue Storm offers proven solutions
for each challenge.
Results-oriented services
Our experience has shown that managers and sales representatives
require specific, focused attention. We offer results-oriented
assessments and training for each:
- Assessing Sales Talent: Sales Talent Predictor™
The Revenue Storm Sales Talent Predictor (STP) is a state-of-the-art
psychometric tool and measurement service designed to help you
hire, train and coach high performance salespeople. For those
without sales experience, for example college recruits or employees
in non-sales roles such as sales support and marketing, our
Sales Talent Indicator (STI) is a validated shorter version
of the STP that can assess raw sales potential.
- Preparing Sales Managers: Managing to Revenue™
Before sales teams receive training, their managers need skills
and techniques to be effective. Managing to Revenue (MTR) is
a two-day session that covers tricky team-related issues such
as pipeline reviews and performance management, as well as broader
business issues—from account/territory planning and internal
resource procurement to sales funnel forecasting and reporting.
- Launching Successful Sales Teams: RevenueStorming™
Our flagship training service, RevenueStorming, is a hands-on,
intensive three-day working session—combined with an electronic
and paper-based toolkit—that shows your salesforce how
to develop meaningful, actionable plans using their live sales
opportunities. It helps participants rigorously address strengths
and weaknesses in 27 sales competencies, and establishes effective
techniques for results—such as how to create entry points
in a new account.
- Advancing Sales Manager Skills: Coaching to Revenue™
Once we train the team, we boost performance by helping managers
effectively lead sales pursuits and manage client relationships.
Over two days, Coaching to Revenue (CTR) covers essential sales
leadership skills such as coaching pursuits, handling win/loss
reviews, playing an effective role in sales calls and even damage
control.
Performance packages
Most Revenue Storm clients, particularly those without a sales
methodology in place, win the greatest revenue gains by bundling
training and coaching services:
- Comprehensive Training: Installing a Demand Management Process™
This comprehensive two-phase training and coaching program installs
a Demand Management Process in a field sales organization.
A three-day Demand Creation Session™ closes the knowledge
gap around making new customers, followed by personal coaching
to close the performance gap between knowledge and the ability
to execute in daily sales pursuits. After 60 to 90 days, a three-day
Demand Capture Session™ focuses on capturing customers,
followed by personalized coaching.
- For Sales Managers Only: Improving Revenue Management
Revenue Storm addresses the plight of sales management to deliver
greater results with fewer resources by combining its two management-level
sessions—Managing to Revenue and Coaching to Revenue—with
our Shadow Management coaching. By ensuring effective management,
we drive measurable performance gains.
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