All Posts By

Ian Ramsbottom

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Article

The Lost Art of Reference Selling

As sales managers, what are our most valuable assets? Our sales team, of course… but arguably even more important are our prospects and clients, without whom we have no business. Consider this: our existing clients…
Ian Ramsbottom
April 21, 2021
Article

This Time It’s Personal

“But they have much better relationships than we do…” How many times do we hear this about the competition from our sales executives? First thought? What evidence do we have that this is the case?
Ian Ramsbottom
November 17, 2020
Article

The Best of the Best

How do you become the best of the best in your sales career? In this article, we give you four key areas of focus which will enable you to move ahead of the pack.
Ian Ramsbottom
October 13, 2020
Article

Win Themes Done Right

Win Themes, poorly executed, sound like long, boring, bragging statements. They can ramble on about the benefits of products or services and likely sound a little different from any other competitor. Win Themes, at their…
Ian Ramsbottom
February 11, 2020
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